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How Music Affects Your Chocolate Experience

There are two things that majority of people love, good food and good music.

Most people love music since it makes them feel really good and could bring about an infinite overflow of emotions. It’s something that many could relate to especially when they listen to their much-loved tunes from their favorite music artists. Hence, many artists buy spotify streams for them to share their music, have a connection with their listeners and in due course be discovered. On the other hand, the key reason why we love food and why we have a preference for a certain food is because of its taste. For instance, we don’t eat apples because they’re rich in fiber and vitamin C but because they taste great.

One of the most loved kind of food is chocolate. We hanker for chocolates since it they taste so good and feels good in our mouth as it softens on our tongue. They smell great, too. Each of these “feelings” are brought about by the chemicals discharged in our brain in response to every chocolate experience. But can listening to certain types of music while eating chocolates change the way these sweets really taste?

Music and your Chocolate Experience

According to research, music could actually change how we taste chocolates. A study in synaesthesia, which is a neuroscientific area that centers on how a sense influences another sense, reveals that taste and sound are inherently connected. Even if not a single thing is changed about the food, our insight of the flavors in that particular food could shift depending on the response of our mind to the music accompanied by it.

This occurrence is termed as sonic seasoning. If you have a multifaceted food item such as chocolate which has numerous dimensions of flavors such as bitterness and sweetness, it could be challenging for your brain to get a grasp of the specific notes as well as to add up everything. Listening to various pitches of music or sounds works to underscore specific attributes of the chocolate, which affects or influences your view of its general taste.

A report to study and examine how music influences the taste of chocolate was commissioned by Cadbury. The results are as follows:

  • Sounds with a high pitch match chocolate with crunchy texture
  • Musical notes that are low complement nutty flavors
  • Mellow sounds bring out the soft spongy textures
  • Steady rhythm boosts smooth texture
  • Quick upbeat music matches surprising textures that crackle and pop